72.8% increase in organic search traffic

 

Carpettouch Cleaning Services, Houston Las Vegas

Carpettouch is the leading carpet cleaning services in Houston, as they know the requirements of the customer and their team gives the best service. They are prompt and their cleaning charges are also reasonable. Apart from carpet cleaning, other services that they offer are carpet repair, carpet stretching, onsite rug cleaning, Oriental rug cleaning and many others.

The Challenge:

•   To drive targeted traffic to their website
•    To improve the rankings in the local search
•    To increase calls/leads for the website.

Efforts:

 Audit conducted on the website revealed that website was poorly structured with low content and was missing on-page SEO.

Findings:

• Targeted keywords for the website were missed out
• Poorly designed website increased the bounce rate hence decreasing the sales and conversions
• Meta tags was missing
• Business was not listed in any of the search engine.
• Local citations were missing
• Social buttons were missing

Solution:

• We wrote and optimized product and service content on Carpettouch.com, created a Carpettouch blog to increase customer engagement and online conversions.
• Relevant keywords were integrated throughout Carpettouch which gave the organic traffic a boost.
• Carpettouch was listed in the search engines which gave it visibility in the SERP
• Social Buttons were added which gave it more credibility.
• Created a unique landing page with local SEO point of view by including address, phone number, Map and directions.
• Created a business listing for the store in Google and Bing. We created a business Google and Microsoft account for this as it carries more importance. The advantage of a verified business listing is greater SERPs dominance for brand searches, which can increase CTR.
• Built citations in relevant directories as it makes the business registered with well-known business directories.
• Added a Google review to the local business page as it has a positive effect on ranking.

Results:

Our work continues to grow Carpettouch’s business. Over the last quarter, Carpet touch has experienced a 72.8% increase in organic search traffic & 42% increase in form leads.

Keyword                                              Rank

Houston Onsite Rug Cleaning           2

Onsite Houston Rug Cleaners           2

Houston Carpet Stretching                7

Houston Carpet Repair                      11

Quote from the client:

“Bluebit delivered smart work faster than I even needed it. And when I asked questions or for more details, Bluebit delivered again. Excellent keyword research, and ideas for how to implement on page even on a topic that was very detailed and specific. Will definitely hire again.”